If someone says getting good traffic is easy, then let me tell you it is not. Every SEO expert works hard to fetch traffic, but only a few experts’ hard work pays off. This could be because millions of web pages are trying hard to get at the top position on SERP but only the best ones will get there. This blog is for those SEO beginners who have just started working on websites and looking for some basic tips and tricks to fetch organic traffic on them.
Some Basic Tips to Get Organic Traffic:
- Content: Everyone must have heard that “Content is the king” in digital marketing. Unique and comprehensive content ranks better and brings organic traffic.
- Keywords: Keywords play an important role not only in bring traffic but the relevant traffic. Follow these points while choosing keywords for your web pages.
- Use keywords that have a high search volume.
- Keywords should not be highly competitive.
- If we have to choose between the high search volume and low competitive keywords, then go with low competitive keywords because they still stand the chance of getting some traffic after putting some time and effort into them.
- Long-tailed keywords are the best, and if we add the name of the place where your business is, then it will work much better.
- Try to think from a customer’s perspective and work on long-tailed keywords they may type in the Search Box while searching for some information related to your business.
- Consistency: Be consistent in publishing new blogs. Search engines love those websites which keep updating consistently. And above that, the users appreciate and trust websites that consistently update new content to encourage them to revisit the website frequently.
- Get Inbound Links: Search engines value inbound links as they indicate that the site has high-quality content and is best for users. Create links from the highly reputed website. It will be more effective if the niche is relevant to your business.
- Meta Tags: Write attrractive meta tags that make the search engine users click on your website’s link showing on SERP.
Some Tips to Avoid to Keep Search Engines Happy with the Websites:
- Never ever go for Black Hat SEO.
- Do not use exact-match anchor text while creating backlinks.
- Do not use thin or copied content.
- Do not publish content for search engines, publish it for users; search engines will automatically recognize and appreciate it.